As well as helping households save money, we aim to make a positive difference to our people, the wider community and the environment.
In early 2022, our colleagues voted to support CALM – Campaign Against Living Miserably – as our charity partner.
We stand together with CALM, united against suicide, and have donated over £404,250 to support the CALM helpline answer over 33,125 calls as well as reaching millions through their campaigns and online resources.
We actively champion partner charities as well as supporting the communities in which we operate. Through our partnerships with CALM and the MSE Charity, we strive to broaden and deepen our impact and create a legacy, targeting our support to those most in need.
Charity partners
CALM
Our partnership with Campaign Against Living Miserably (‘CALM’), now in its third year, is stronger than ever and continues to drive meaningful change. We extended the partnership by a further two years and increased our overall donation target to £500,000. To date, colleagues across the business have helped donate over £404,250 to CALM – funding an incredible 33,125 life-saving calls. Engagement has remained exceptional, with 25 colleagues taking on and conquering the Balkans 3 Peaks Challenge, raising more than £70,000 in our biggest independent fundraising achievement to date.
A highlight of 2025 was taking our insights to Parliament, where we hosted a breakfast reception at the House of Commons to share key findings from our latest Money Talks Report. This year’s Money Talks campaign centred on the Youth Tax, created to confront the worrying rise in youth suicide by shedding light on the financial pressures young people face today. The campaign went on to win the Campaign Media Award for “Best Use of Insight,” and the full suite of Money Talks resources remains open source and available on the MoneySuperMarket and CALM websites.
We have donated £404,250 to CALM over the past three years which will fund 33,125 potentially life-saving calls to CALM's helpline."
Marianna Maniatakis
Group Charity Partnership Lead
MSE Charity
MONY Group also donated £110,000 to the MSE Charity, which provides grants of up to £10,000 to support non-profit organisations, such as social enterprises and registered charities, with money education projects that target young people and underserved communities. 17 projects have been funded in 2025 across the UK. Full details of the recipients can be found at www.msecharity.com.
.Community
Our community fund, created to support small-scale grassroots charities, invested £14,335 this year in projects that made a tangible difference. From providing waterproof sleeping bags for people without a roof, to funding tech upgrades in schools shaping future minds, and offering confidence-boosting support for women jobseekers, every penny was used with purpose. We also backed community hubs, playground improvements and grassroots football initiatives, ensuring that opportunity, safety and support are never determined by a postcode.
CALM
Our partnership with Campaign Against Living Miserably (‘CALM’), now in its third year, is stronger than ever and continues to drive meaningful change. We extended the partnership by a further two years and increased our overall donation target to £500,000. To date, colleagues across the business have helped donate over £404,250 to CALM – funding an incredible 33,125 life-saving calls. Engagement has remained exceptional, with 25 colleagues taking on and conquering the Balkans 3 Peaks Challenge, raising more than £70,000 in our biggest independent fundraising achievement to date.
A highlight of 2025 was taking our insights to Parliament, where we hosted a breakfast reception at the House of Commons to share key findings from our latest Money Talks Report. This year’s Money Talks campaign centred on the Youth Tax, created to confront the worrying rise in youth suicide by shedding light on the financial pressures young people face today. The campaign went on to win the Campaign Media Award for “Best Use of Insight,” and the full suite of Money Talks resources remains open source and available on the MoneySuperMarket and CALM websites.
We have donated £404,250 to CALM over the past three years which will fund 33,125 potentially life-saving calls to CALM's helpline."
Marianna Maniatakis
Group Charity Partnership Lead
MSE Charity
MONY Group also donated £110,000 to the MSE Charity, which provides grants of up to £10,000 to support non-profit organisations, such as social enterprises and registered charities, with money education projects that target young people and underserved communities. 17 projects have been funded in 2025 across the UK. Full details of the recipients can be found at www.msecharity.com.
.Community
Our community fund, created to support small-scale grassroots charities, invested £14,335 this year in projects that made a tangible difference. From providing waterproof sleeping bags for people without a roof, to funding tech upgrades in schools shaping future minds, and offering confidence-boosting support for women jobseekers, every penny was used with purpose. We also backed community hubs, playground improvements and grassroots football initiatives, ensuring that opportunity, safety and support are never determined by a postcode.